Digital transformation is more than a buzzword

Digital transformation may be a buzzword thrown around by large corporations, but small businesses are quickly embracing the core ideas behind it - using technology to improve processes, innovate and expand. It’s an umbrella term that encompasses multiple areas of business transformation, each driven by new technologies, customer behavior, market demand and external factors. Many businesses have already begun their digital transformation with cloud applications, remote working and using email for communication. When you consider you may already be halfway down the path, it’s much easier to look around and wonder what else could be improved with technology!